Free workbook
The One Offer Workbook
Turn what you already sell into one offer that brings in clients every month.
For coaches, experts and educators who are devoted, consistent, good at what they do, and sick of not thriving.
Send it to me
Where should I send it?
One email with the workbook, then one a day for five days to walk you through it. Unsubscribe any time.
Inside the workbook
What's inside
This isn't a "find your niche" exercise and it's not a course-building checklist. This is how I find the one offer that's already working inside a business, and get it ready to sell, in five days.
01
The Audit
Line up everything you sell against three questions, and see which offer is already doing the work (it's not always the one you're proudest of).
02
The Fastest Yes
Find the clients who said yes with the fewest questions, and what their situation had in common.
03
The Couch Question
The one follow-up question that takes you from the problem people mention to the problem they'd actually pay to solve.
04
Your One Sentence
The promise of your offer, written in your clients' words, not yours.
05
The Time Machine Formula
How to cut everything that isn't essential to the result, so what's left is the fastest route to client results.
06
Pretzel Pricing and the Pre-Sale
How to price on what the problem costs, not on modules or hours, and the exact message to send so you're offering it before you rebuild a single slide.
Who's teaching this
Why listen to me
Olar! I'm Lu, and I'm not going to tell you to build another offer. I spent years doing exactly that, and it's the reason my income was wildly inconsistent for so long.
My first course took six painstaking months to build. I already had 20,000 followers, so I thought it was going to be a hit! β¦and it made exactly $2,904.
So I did what everyone does. I added things: more courses, a group program, and a big loud launch every time a month went quiet.
When I moved to New York and rebuilt from zero, in a new country and in my second language, I did the opposite. ONE offer. My first six months did $492k. My first eighteen months did $1M.
Same me. Just one offer. That's the whole difference.
Two 7-figure businesses $24M+ in client results 2,000+ clients, 60+ niches
Get the workbook
One offer, on one page
By the end of these five days you'll have one offer, written on one page, in your clients' words, at a price you can defend, with three real people to offer it to this week.
Send me the workbook
One email with the workbook, then one a day for five days to walk you through it. Unsubscribe any time.